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Search Engine Optimization

Search Engine Optimization

Establish a SEO Plan

When your company is present online the most important thing is to be among the firsts when customers search their needs on the Internet using a search engine like Google, Yahoo! or Bing and type in keywords to help provide them with information. For being rank near the top you need a strong SEO plan that can bring you results in a long run.

If you are not convinced yet that your website needs SEO let us add the fact that although SEO seems a big investment of time and money at first it can have an exceptional rate of return and bring a considerable increase in web traffic and potential buyers, mainly due to the fact that it's effects are not limited by the duration of the SEO process.

Building a strong SEO plan needs experience and knowledge. If you don’t have the time to do it yourself the wise alternative is to contract an experienced business with proven results. They will make an analysis of your site and come with a proposal of SEO plan.

SEO Techniques applied by ke Solutions:

Here are the techniques applied in order to increase web traffic to your site:

On-site SEO

This first step represents a set of changes to the website. Firstly the most important is content optimization according to the selected keywords. A good site structure will help with the page rank increase, which is a pretty good indicator of a quality website. It will also help increase web traffic to the site as the page rank is taken into account on SERPs. Some of the on-site SEO techniques are one time changes; others require constant updates in the future.

The plan will work on different aspects like:

  • improving the HTML structure
  • establishing the optimal keywords for every optimized page in the content optimization process
  • good positioning of the keywords
  • well designing the sitemaps
  • PageRank distribution inside the site
  • constant refreshing of the site content

Off-site SEO

Off-site SEO is actually a link-building process. Some of the sources for gaining new inbound links: are directory submission.

  • own network of sites
  • partner sites
  • press releases
  • link exchange
  • newsletters
  • dedicated blog

Follow up

Analysis of the results and establishing the next required actions as SEO's last stage is an actual continuous optimization process which has the goal to constantly refresh the site's content and inbound links. Content optimization is continuous as the searches of certain keywords may vary and with this also the traffic.

Why work with ke Solutions?

SEO is one of the most affordable and effective marketing strategies when you work with the right professionals. ke Solutions purpose is to obtain great, quick and long term results with minimum of investment from you. We have experience and we can prove our accomplishments. We want you to beat your competition and increase your visibility on the Internet so you can have higher sales. Every happy client is important to us because this is how we built our reputation in the business. We want you to be our witness of our professionalism and we will work accordingly.